Page 6 - Chehalem Business Connection - March 2014
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Page 6 Chehalem Business Connection March 2014 


T
rading cards introduce people behind the wine
Chehalem Mountains Winegrowers release first-edition trading cards



here’s a limited number ly excited about it,” Yap-Hennig 

available, but the Chehalem said.
Mountains Winegrowers Aside from the fun aspect, she

hope collecting their trading cards said there’s a benefit for those who
will not only provide some insight collect all the cards.

to the numerous wineries in the “When you collect all of them

area, but the people behind the you get a checklist and as you pick 
wines. And having fun collecting them up you get them checked off,” 

them wouldn’t hurt either.
she said. “When checked off at each 
“Just like you would with base- winery, you get free tastings at 

ball cards people collect their fa- every winery. You also get entered 
vorite ones,” said April Yap-Hennig, into a drawing for tickets to an an- 

CMW marketing consultant.
nual event that we do. It’s a fun 

way to get people excited and make There’s 28 total, including winer- 
them want to pick them up and visit ies spanning the alphabet from A 

wineries.”
Blooming Hill Vineyard in Cor- The new Chehalem Mountains Winegrowers trading cards encourage consumers to learn about the winemakers behind the
nelius to White Rose Estate in Day- something kind of fun to make it Nicholas said they hope to ex- wine, and instill a bit of fun in the experience.
wine is a person who’s truly pas- 

ton.
more human,” she said.
pand the deck even more next year. sionate about what they’re doing. 
“The idea behind the trading “There will be another edition
For example, A Blooming Hill It’s hopefully an opportunity to 

cards was kind of to capture the Vineyard’s Jim Witte was rock-band and I would anticipate another set show people who they are and en- 

culture behind the wines,” Yap- KISS’s business manager, or Gress- of photographs with the same 28 courage people to get out and meet 
Hennig said. “A lot of people know er Vineyards de-stems their grapes plus more; we see it as an ongoing the folks who have the pictures on 

the winery, but not the people be- using energy from a recumbent project,” she said. “It’s a fun way to their cards.”
hind the wine.”
bike.
Nicholas said although the rollout bring wines to life and showcase 

The cards include the basics is slow, mostly due to the slow time the characters who make them.”
“It’s been a really cool project 
about each winery, what types of of year, the cards have been well re- and doing it we’ve all learned And for those who can’t make it 

wine they make and something ceived so far.
something about each other as to each winery, copies of the cards 

unique.
well,” said Sheila Nicholas, from “It’s a little slow at first, but it’s are available to view online at 
“(There’s) usually a quote or
Anam Cara Cellars. “Behind every
going to pick up. People seem real-
www.chehalemmountains.org.

D



Winery takes up temporary digs

espite working to ensure customers the space for the winery and tasting room. She added that the Oregon wines may have 

know of Owen Roe’s temporary loca- “We’re in a transition right now,” she said. to be produced in Yakima if the process takes 

tion at 2700 E. Ninth St. #300, Kate Owen Roe produces wines in Oregon and
too long.
Laubernds, assistant retail and hospitality man- Washington. Along with moving their Oregon “Hopefully we will at least get the winery in 

ager, said some people still show up at their facilities, they just finished building a new place before harvest so the wines can be made 
old location near Champoeg State Park.
winery in the Yakima Valley.
here,” Laubernds said.

The winery ended their lease for those facil- Although it’s still being fine-tuned she said The winery itself was started in 1999 by 
ities in October, and Laubernds said they are visitors who are interested in touring the O’Reilly, who hails from Belfast, Ireland.

working to fulfill a plan 13 years in the mak- Washington facility are welcome, and the pro- “He named the winery after Owen Roe 

ing.
duction facilities will be used for next year’s O’Neill, a famous Irish patriot. He grew up 
harvest.
“(Champoeg) wasn’t really our home,” she hearing stories of O’Neill,” she said. “We are 

said in December. “Owner David (O’Reilly) As for Oregon, remodeling on the nut barn celebrating these stories, so all of our wines 
has owned a 100-year-old nut barn over on hasn’t begun, so the length of stay in the tem- are named after places he fought, or have some 

Schaad Road off Corral Creek in Newberg. porary location is unknown.
reference to O’Neill.”
He’s owned it for 13 years with the intention “For how long we’re going to have guests The temporary facilities are open for tast- 

of making it the new home of Owen Roe.”
here, we’re unsure. It really depends on how ings, by appointment only. For more informa- 

She said currently they are hoping to add on long the project takes,” she said. “We may stay tion about Owen Roe, visit www.owenroe. 
to the building as well as restore and renovate
here in the future (with our offices).”
com.






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